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Executive Survey

Powering Profitability

The new economics of customer and supplier relationships

Insights from 1,000+ c-suite executives on how they are leveraging business relationships and AI to drive performance.

90% of CEOs say their companies leave money on the table during contract negotiations.

Amid deep uncertainty around the strength of the global economy and what to expect in 2025, one thing is certain for businesses: If they are to succeed, they won’t do it alone—success will be defined in large part by how they manage their relationships with suppliers, partners, and customers. 

Icertis recently commissioned a survey of 1,000+ c-suite executives at companies with more than 5,000 employees to better understand how their organizations are getting value from business relationships today, where they are falling short, and how advancements in AI stand to transform them.

Access the report for insights on:

  • Gaps in the contract negotiation and post-signature management process that are costing companies millions
  • Where executives expect the biggest impacts of AI, including in their finance departments
  • How companies are preparing for possible disruptions in 2025