Skip to content
Contract Lifecycle Management – Icertis
  • Platform
    • ICI Platform
    • Business Applications
      • Clinical Trials
      • Collaboration Portal
      • GDPR Compliance
      • Matter Management
      • Obligation Management
      • Rebates and Promotion App
      • Proposal Management
      • Risk Management
      • Sourcing
      • Supplier Onboarding
      • Supplier Relationship Management
    • Experiences
      • Coupa
      • Microsoft
      • Salesforce
      • SAP
      • Workday
    • AI Applications
      • AI Studio
      • DiscoverAI
      • NegotiateAI
      • VisualizeAI
    • Blockchain
  • Solutions
    • Department Solutions
      • Corporate
      • Finance
      • Legal
      • Procurement
      • Sales
    • Industry Solutions
      • Consulting and IT Services
      • Distribution
      • Energy and Utilities
      • Federal
      • Financial Services
      • Healthcare Payer
      • Healthcare Provider
      • Life Sciences | Medical Technology
      • Manufacturing
      • Pharmaceutical
      • Retail
      • State & Local Government
      • Technology
      • Transportation
  • Customers
    • Customers
      • Best Buy
      • Daimler AG
      • Microsoft
      • Sanofi
      • Wipro
      • See All
  • Our Partners
    • Our Partners
      • Adobe
      • Microsoft
      • Salesforce
      • SAP
      • Workday
      • See All
  • Resources
    • Featured Resources
      • Analyst Reports
      • Blog
      • Case Studies
      • eBooks
      • Icertis CLM Toolkit
      • ICI Academy
      • Podcasts
      • Videos
      • Webcasts
  • Company
    • About
      • Leadership Team
      • Board
      • Corporate Responsibility
      • Careers
      • Events
      • Media Kit
      • Newsroom
    • Why Icertis?
      • Bold Vision
      • Enduring Commitment
      • Unrivaled Expertise
  • Links
    • Demo
    • Contact Sales
  • Platform
    • ICI Platform
    • Business Applications
      • Clinical Trials
      • Collaboration Portal
      • GDPR Compliance
      • Matter Management
      • Obligation Management
      • Rebates and Promotion App
      • Proposal Management
      • Risk Management
      • Sourcing
      • Supplier Onboarding
      • Supplier Relationship Management
    • Experiences
      • Coupa
      • Microsoft
      • Salesforce
      • SAP
      • Workday
    • AI Applications
      • AI Studio
      • DiscoverAI
      • NegotiateAI
      • VisualizeAI
    • Blockchain
  • Solutions
    • Department Solutions
      • Corporate
      • Finance
      • Legal
      • Procurement
      • Sales
    • Industry Solutions
      • Consulting and IT Services
      • Distribution
      • Energy and Utilities
      • Federal
      • Financial Services
      • Healthcare Payer
      • Healthcare Provider
      • Life Sciences | Medical Technology
      • Manufacturing
      • Pharmaceutical
      • Retail
      • State & Local Government
      • Technology
      • Transportation
  • Customers
    • Customers
      • Best Buy
      • Daimler AG
      • Microsoft
      • Sanofi
      • Wipro
      • See All
  • Our Partners
    • Our Partners
      • Adobe
      • Microsoft
      • Salesforce
      • SAP
      • Workday
      • See All
  • Resources
    • Featured Resources
      • Analyst Reports
      • Blog
      • Case Studies
      • eBooks
      • Icertis CLM Toolkit
      • ICI Academy
      • Podcasts
      • Videos
      • Webcasts
  • Company
    • About
      • Leadership Team
      • Board
      • Corporate Responsibility
      • Careers
      • Events
      • Media Kit
      • Newsroom
    • Why Icertis?
      • Bold Vision
      • Enduring Commitment
      • Unrivaled Expertise
  • Links
    • Demo
    • Contact Sales
In the news hero image
Home > Newsroom > News > How Big Data leads to better decision making?
News

Nov 25, 2013

How Big Data leads to better decision making?

25 Nov 2013: Big Data is giving rise to markedly improved decision making and is having a significant impact on companies competitive differentiation and ability to avert risk. According to a recent survey 91 per cent of Indian businesses feel ‘Big Data will lead to better decision making’. As big data technologies are emerging, organizations need to develop data-driven decision-making skills.

BigData because of its propensity for size has opened doors previously unimaginable out of seemingly trivial data, interesting facts are emerging, with the very real possibility of changing completely how we perceive data. It has long been noted that data can be and should be converted to information, and information can and should be converted to knowledge. It also stands to reason that more the data, more are the chances of finding correlations between that data, and thus more the chances of converting to information and eventually to knowledge.

Monish Darda, CTO and Co-founder – Icertis, talking about conversion of data into knowledge said that BigData uses power of the cloud to figure out what excites people and how. This information is then correlated to their social profiles to turn the information to knowledge knowledge about behavior, buying habits and the characteristics of the individual. Once armed with that knowledge, better business decisions are just a step away what products to sell, how and where to position them, which colors to use, and what demographic of people to attract! Bottom line increased sales and increased profitability.

Icertis Remains a Leader in the Q1 2021 Forrester Wave

Icertis has again been recognized as a Leader in the Forrester Wave: Contract Lifecycle Management For All Contracts Q1 2021 report. This is the second consecutive Wave report to recognize Icertis as a Leader. Read the report and learn more about the impact of CLM and why Icertis has been named a Leader.

Download the 2021 Forrester Wave Report

2019-04-02T18:51:17-07:00
❮Prev
News
Next❯

Explore more topics

  • Artificial Intelligence (AI)
  • Blockchain
  • Company Updates
  • Contract Intelligence
  • Contract Management Software
  • COVID-19
  • Icertis Culture
  • Industry News & Insights
  • Legal
  • Partner Stories
  • Risk and Compliance
  • Sales
  • Sourcing
  • Success Stories
The recognized analyst leader for CLM.
  • See a Demo
  • Contact
  • Platform & Software
    • Contract Management Platform
    • Blockchain Contract Framework
    • Customers
    • Experiences
    • Our Partners
    • Support
  • Solutions & Applications
    • AI Applications
    • Business Applications
    • CLM Solutions by Department
    • CLM Solutions by Industry
  • Resources
    • Analyst Reports
    • Blog
    • Case Studies
    • COVID-19 Resources
    • eBooks
    • Icertis CLM Toolkit
    • Icertis Group Demo
    • Podcasts
    • Webcasts
    • What is CLM?
    • What is Contract Management?
    • What is Contract Management Software?
  • Company
    • About Icertis
    • Awards
    • Careers
    • Contact
    • Leadership Team
    • Board Members
    • Events
    • Foundation
    • Newsroom
    • Media Resources
    • Why Icertis

© Copyright 2022 Icertis. All rights reserved.

  • Privacy Statement
  • Disclaimer
  • Cookie Policy
  • Sitemap